The Affordable Care Act (ACA) presents opportunities, and uncertainties, to health insurance agents and brokers. Yet as the ACA continues to roll out, it’s becoming clear that health insurance brokers are needed to help consumers and small businesses navigate the changing regulations, health plan choices, and enrollment process.
Bottom line: For many of these new health insurance consumers, it’s their first time in the driver’s seat. Health insurance brokers are needed to help consumers understand options and help give them tools and knowledge to make a decision.
Here are six reasons health insurance brokers stand to become even more important to consumers and small businesses in 2014